Code Republic author
Eduard Shumkov
CEO · Маркетолог
CEO and marketer at the Code Republic studio in Astana. Writes about promotion and advertising: SEO, paid search and ChatGPT ads, and about turning website traffic into leads.
- ChatGPT ads
- SEO promotion
- Contextual advertising
- Website development
- Web services
The author’s articles
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Projects ·
Who wants to become a perfect website? Behind the scenes of the project for Dmitry Dibrov
How we made the official website of the TV presenter Dmitry Dibrov: what task we set, how we arranged requests into scenarios and why the website of a public figure is not a poster but a channel for invitations.
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Eduard ShumkovCEO · Маркетолог -
Websites ·
How much a website costs in Astana and what the price depends on
What the cost of a website is made of: the type of project, the number of pages and languages, integrations, design and content. What is included in the estimate, what is paid separately and how to prepare for the calculation.
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Eduard ShumkovCEO · Маркетолог -
Websites ·
A landing page or a multi-page website: what a business should choose
How a landing page differs from a multi-page website, when one page is enough and when you need a website of hundreds of pages, and how to decide with five simple questions.
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Eduard ShumkovCEO · Маркетолог -
Advertising ·
The ChatGPT ads manager: how it works and what you need to know before launching
We go through it in order: where ads are shown, how a campaign is built, what limits the offer has to fit into, how much a click and an impression cost and what a company from Kazakhstan should consider separately. No promises of a “new golden channel”, only the structure and the numbers.
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Eduard ShumkovCEO · Маркетолог
The author’s projects
Corporate website · Healthcare · SEO
Doctor Dent
Website of a dental chain in Astana. The site used to be small, and the client came for a redesign with a focus on SEO. Today the site has more than 700 pages in three languages, and the clinic gets 2,500+ visitors from search every month.
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Corporate website · Car rental · SEO
Syndicate Auto
Premium car rental in Almaty: business class, SUVs, limousines, with and without a driver. The Tilda website looked like a free template. We rebuilt it from scratch: a premium design and more than 300 pages in three languages.
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Web service · AI · Product
Yeta AI
Synchronized AI dubbing for YouTube videos. We did the whole cycle in-house: from product design and server architecture to interfaces and AI integration.
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App · Telegram
Movitop
An online cinema inside Telegram: a Mini App in which the viewer opens the catalog and watches films without leaving the messenger.
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Platform · Landing page · Events
Leika
Leika is a service for events. Guests write in a Telegram chat, and their messages, photos, GIFs and reactions appear on a big screen. We made the landing page and the platform: login by code, settings, design themes and the broadcast screen.
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AI · Web app · Dentistry
Dentos
Dental AI is a mobile app for dental clinics. A person uploads their photo, chooses what they want to change (veneers, braces, implants, alignment) and sees what their smile may look like after treatment. At the end they leave their contacts, and the clinic gets in touch to book a consultation.
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Catalog · Manufacturing · Website
Dorservis
Dorservis is a Russian manufacturer of blades and attachments for road-construction and quarry machinery, based in Chelyabinsk. We made a catalog website with a clear choice by machine and brand, promotions, a blog and a quick request.
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Website · Personal brand · Media
Mr. Thank You
The official Mr. Thank You website: the creative image of the actor, singer and entrepreneur Sergey Kosenko. A profile, projects and collaborations, music with demos, press, collaboration formats, a magazine and a request for brands, events and media. The website is in English.
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Corporate website · Car rental · Almaty
LuxCar Almaty
LuxCar Almaty is a premium car rental in Almaty: with and without a driver, for events and business trips. We replaced the previous dark blue website with a new black one: a big headline, a catalog with rates by rental period and booking in WhatsApp.
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New! Website, brand book and mascot for a school in New York